CORDURA® x Mountain Hardwear



Kyra Condie is one seriously durable woman. As a professional rock climber for over a decade, Kyra spent her youth scaling playground jungle gyms and summiting the fridge in her mom’s kitchen. But climbing didn’t come easily to this tough Minnesota native. Diagnosed with childhood Idiopathic Scoliosis and a 72-degree spinal curve, climbing became almost impossible for Kyra because an entire section of her back couldn’t bend or twist. At 12, she endured surgery to straighten her spine and fuse 10 of her vertebrae.

Kyra was devastated at the thought of never climbing again, but instead of giving up on her passion, the four-month post-surgical recovery fueled Kyra’s determination and she fully committed to the sport. In spite of her physical limitations, she became an excellent problem solver and found new and unique ways to compensate and move her body. She focused on strength and core training as well as a regimented approach to diet.

More than a decade later and with six USA Climbing Nationals wins under her belt, Kyra has her eye on the 2020 Olympic Games in Tokyo. Considering her achievements and ability to overcome seemingly insurmountable obstacles, Kyra knows what it means to Live Durable™.

"Live Durable™ means I have the confidence to do what I love every day. Even if that includes
overcoming the elements to get outside. It means I can push myself harder, so I can climb
higher and reach the goals I've set for myself."


Whether putting up technical climbs at the gym or solving a complex route while bouldering,
Kyra needs clothing that meets the needs of her rigorous routine. Mountain Hardwear's new
Hard Denim, built with CORDURA® Denim fabric, is exactly what she's been waiting for. Made with a blend of cotton and nylon, CORDURA® Denim fabric retains the authentic look and feel of traditional cotton denim, but with added toughness and abrasion resistance.

"I need apparel that can keep up with me and it's really important to have a durable fabric that
holds up against the rock face. As a Mountain Hardwear athlete, I was excited to hear they
partnered with CORDURA® to make jeans that are so durable and so easy to climb in. Plus, I can go from the crag to dinner, and feel good in them."


Not only are these jeans tough—four times tougher than traditional 100 percent cotton denim*—but they also have a softer side thanks to the CORDURA® brand commitment to innovation, with enhanced comfort, stretch and breathability. So, if you're interested in climbing like Kyra Condie, with style, elegance and irrepressible determination, head over to CORDURA.com/50years to learn more about Mountain Hardwear's Hard Denim, built to last with CORDURA® brand technology.

*Martindale testing based on 13.75 oz. denim fabric

 

 



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